KOREA
PREMIUM
Buncheong Teaware
This plate and teapot are set in a single tone to achieve uniformity, while the tone of each tea cup varies, making them the focal point of the set.
PRODUCT DETAIL-
- Excellent cultural
Product Program -
The Excellent cultural Product Program grants the “K- RIBBON” mark in the shape of a traditional Hanbok knot to excellent cultural products that possess Korea's unique cultural values. It is aimed at creating a “Korea Premium” concept through systematic management and brand marketing activities
- Excellent cultural
Excellent
Cultural
Products
IN KOREA
Lacquered Zelkova Cups
- The sap from lacquer trees is applied to the tableware, after which the products go through several sanding and drying processes. Known for their high anti-bacterial quality and antiseptic effect.
The Joseon Dynasty(DIY Tumbler, Mirror)
- Travel mugs and hand mirrors featuring illustrations of Joseon-era royal fashion. Great souvenirs that capture Korean aesthetic sensibilities.
A Story of Jessi
- “Jessi’s Diary,” a parental diary by a Korean independence activist couple (Woo-jo Yang and Sun-hwa Choi), is recreated as a graphic novel based on historical research.
Hanji Book ― Symbol
- Applies silkscreen printing to traditional Korean mulberry paper to create a product that is brightly colored and features a clear graphic design.
Eumsik Dimibang, The Noble Lady Table
- Jang Gye-hyang’s Eumsikdimibang, the first Korean cookbook written in Hangul, has been passed down for approximately 300 years in the noble yangban family of Seokgye Jongga. The Noble Lady Table recreates an actual set menu from the book comprised of 20 dishes.
Ritual & Korean Painting Series
- This work blends the tranquil Korean sensibility with soft elegance by applying ottchil to the smooth surface of glass.
Seo Bunrye Cheonggukjang Soybean Paste
- Fermented soybean paste made from the signature recipe of Seo Bun-rye, Korea Grand Master No. 62, reduces Cheonggukjang’s characteristic odor. It is available in four flavors: traditional, spicy, garlic, and perilla.
Lacquered Mother-of-pearl TrayⅡ
- This lacquered tray with mother-of-pearls is produced by applying traditional lacquering to hemp cloth, which, as a result, has higher durability and practicability.
Gamrohyang (Ujeon)
- A high-quality green tea made by processing the leaves in a cast-iron cauldron in a method that has been used for four generations. The leaves are grown in a high-altitude field and do not have a bitter taste.