KOREA
PREMIUM
Buncheong Teaware
This plate and teapot are set in a single tone to achieve uniformity, while the tone of each tea cup varies, making them the focal point of the set.
PRODUCT DETAIL-
- Excellent cultural
Product Program -
The Excellent cultural Product Program grants the “K- RIBBON” mark in the shape of a traditional Hanbok knot to excellent cultural products that possess Korea's unique cultural values. It is aimed at creating a “Korea Premium” concept through systematic management and brand marketing activities
- Excellent cultural
Excellent
Cultural
Products
IN KOREA
Three-Section Reversible Long Vest
- Reversible three layers of Dapho (men’s outer vest). The difference in prints on the outer and inner sides gives different feelings, and clothes can be worn in various ways.
Cheolrik Skirted Coat
- Skirted coat inspired by the official uniform for Joseon-era civil and military officials and redesigned for women to wear in the office or out on the town. Adjustable coat strings secured with buckles.
Gollyongpo Glass
- White porcelain cups designed based on the only surviving three royal portraits of the Joseon dynasty. Features the embroidered patches worn by each king on his royal robe.
cheonghwa baekja (Blue & White) cheollik
- This Hanbok combines the color patterns inspired by blue and white porcelains and the sleeve finishing technique used for Western clothes to show both flatness of Hanbok and three-dimensional nature of Western clothes.
Eumsik Dimibang, The Noble Lady Table
- Jang Gye-hyang’s Eumsikdimibang, the first Korean cookbook written in Hangul, has been passed down for approximately 300 years in the noble yangban family of Seokgye Jongga. The Noble Lady Table recreates an actual set menu from the book comprised of 20 dishes.
Moonlight Mood Light
- This mood light uses nacre, a traditional craft material, and the translucency of acrylic, a modern material.
9 Baked Jukyeom (powder; 230g)
- This bamboo salt is made by stuffing bamboo trunks with salt from Korea’s western coast and baking them nine times. It is made with only Korean ingredients and without any artificial pigments or additives.
Seasonal Korean meal
- A full-table meal of rice and dishes made with recipes that have been handed down in the Gyeongju Choi family for centuries. Each dish is made with local or seasonal ingredients and embodies the merits of traditional Korean cuisine.
Nubi Baeja
- A thin layer of cotton was place on top of traditional silk, to which the threads in black and white gradients are quilted in curves and straights, adding a sense of modernity. This light yet warm quilted vest is a great fashion item that can be put on over modern clothes because it not only reflects the traditional sewing culture but also has a sense of minimalism.